ITC Project

What is the ITC Project?

The International Tobacco Control Policy Evaluation Project (the ITC Project) is the first international research program for the systematic evaluation of key policies of the WHO Framework Convention on Tobacco Control (FCTC) at the population level. The ITC Project is conducting longitudinal cohort surveys in 29 countries and includes over 150 tobacco control collaborators. 

In each country, ITC Project Surveys assess the impact and identify the determinants of effective tobacco control policies in each of the following areas:

  • Health warning labels and package descriptors
  • Smoke-free legislation
  • Pricing and taxation of tobacco products
  • Communication and education
  • Cessation
  • Tobacco advertising and promotion







ITC Project Brochure available in English

A key objective of the ITC Project is to promote strong evidence-based policies under the FCTC through rapid translation of knowledge to the global tobacco control community.The ITC Project knowledge translation program reaches researchers, policymakers, and advocacy groups through scientific journal papers, presentations at scientific meetings, results dissemination workshops, country-specific National Reports, FCTC policy-specific reports, cross-country comparison reports, and high profile media coverage of project findings.